Business

You got the PPP money, now what?

After receiving the money from your bank, you may be wondering, well now what? The answer is simple… continue doing business as you have been and utilize that money to maintain...

AZ Moyer
Conversion Optimization

Improving customer journeys: two ways to drive loyalty

No matter what industry you’re in, customer loyalty is what sets companies with staying power apart from one-hit wonders. Since acquiring new customers can cost anywhere between...

Christine Glossop
Conversion Optimization

How to increase conversion rates

Whether you’re B2B or B2C, online marketing can be challenging. And when you launch a marketing effort and see your traffic spike, it can be pretty exciting. But what if you’re...

Dave Rogenmoser
Startups

Is Y Combinator Worth It? A Founder’s Experience

How did we get in? What it’s really like? Is Y Combinator worth it? Those are the questions I get asked the most after doing Y Combinator a year ago. If you don’t know what YC...

Dave Rogenmoser
Conversion Optimization

10 Awesome Examples of Social Proof You’ve Seen Online & Offline

Whether online or in the physical world, we rely on cues from other people to help us determine how to act, where to go, and what to buy. These cues constitute social proof. You...

Ben Johnson

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