Introducing Conversion Cards: A New Way to Maximize Conversion Rates
When is the most effective moment to show your visitors a call to action? Answer: At peak excitement. Whether they have just had an “Ah-Ha!” moment after watching your video or seeing a really...
Life After Y Combinator & Why We’re Moving To Austin
The last 3 months have been a whirlwind. Personally, I’ve grown more as an entrepreneur during Y Combinator than I had in a long time. We were pressed, squeezed, and challenged by some of the smartest people...
How We Got Into Y Combinator After Failing Miserably The First Time
It all started with a Facebook post I made in late 2016. Spoiler Alert: We got in 🙂 Y Combinator (YC) is the premier startup accelerator in the world. They invest $120k for 7% of your company, and then provide...
Case Study: How We Increased Conversion Rate 53% Using “Hot Streaks”
Holy Conversions Batman! The Results are in! Increased conversion rate is what we live for at Proof. We test, we tweak, we iterate. Yet, most of the feature updates we create never end up making it to our...
Marketing Copy Rules for Powerful Messages, an Engaged Audience and More Conversions
Nonverbal communication is the key to successful marketing copy Have you ever found yourself in an argument with a friend, family member, or significant other where the issue isn’t what they’re saying...