The Beginner’s Guide to Web Personalization
Web personalization is a marketing and optimization technique that is often misunderstood. On one side, you have those who look at it as a silver bullet, something you can simply implement everywhere and use to...
19 Exit Intent Popup Examples to Increase Conversions and Grow Revenue
Do you like popup ads? Most people don’t, and popups often get a fairly bad wrap. This might be a bold statement, but I absolutely love popups. I think they’re one of the most powerful tools out there for marketers...
Proof 2.0: Our Biggest Product Update Ever
When you logged into Proof this morning, you may have noticed a slightly different look and feel to the app. It’s the same experience you know and love, but we’ve launched some of our biggest changes to date. Here...
The Inside Scoop on Planning the Inaugural Proof Camp
When I think of great companies, there’s one thing that sets them light-years ahead of their competition. It’s not their product, it’s their people. And how do these companies attract and retain the best talent? An...
What Is Growth Marketing? (And Why You Need It)
Over 500,000 new businesses start in the US every year, and over 200 billion dollars is collectively spent on marketing each year. In such a crowded environment, it can be hard for any company to stand out. In...