Now you can create delightfully human experiences using Experiences + Segment!
Segment is a single platform that collects, stores, and routes your user data to hundreds of software tools in minutes.
Experiences is our new product that allows you to create delightful and personal experiences for each visitor to your site.
With our new integration, you can use events and traits tracked by Segment to create unique website experiences for each individual visitor in real-time.
How It Works
Create Powerful Audiences
Track visitor (user) data with the Segment API and send it directly into Proof using the Proof Experiences integration.
Create audiences in Experiences based on the events and target them with a personalized experience across your entire marketing site and web app.
Track identities with the Segment API and deliver personalized experiences to those users based on their traits.
Use All Your Data
Send customer data from any other source (such as a CRM) into Segment, pipe it to Experiences and match based on that data (if there is an associated email or userID).
Send Analytics Anywhere
Using the Segment track event, send your website data to any of your favorite analytics tools for deeper insights.
Delightful Experiences Made Easier
One of the biggest challenges in creating personal website experiences that delight the socks off of your visitors and customers is having the right data to use. With our new Segment partnership, we’ve made that challenge significantly easier for you.
As of publishing this post, Experiences is in beta. We’re prioritizing Segment customers first, so please request early access if you’re already a Segment customer, and we’ll get you to the front of the line!